Run Your Own Website gives local building company a fab makeover!
The Martin Sewell Building Company have been involved in building work for over 30 years and have an enviable reputation for the quality of their work, built on an ethos of openness, good communication and honesty. They provide expertise and planning on large commercial projects to the sensitive renovation of listed buildings, bespoke new-builds or small extensions and have a fantastic portfolio of their work.
When they approached us to discuss upgrading their website, we undertook an analysis of their previous website, with particular regard to both its build quality and accessibility. Both of these have a strong bearing on how well the website will be ranked by Google.
The website, which had been built in WordPress, suffered from both poor code quality and accessibility.
Neither of these issues were down to WordPress itself (we have been working with WordPress for 10 years and love it), it is all down to the build quality of the theme used. In 11 years of designing and building websites, we have never bought a template, we have always used our own.
In addition the coding issues, the design itself was dated with a large amount of white space.
We suggested they worked with the brilliant Will Harvey on the copy for the website. The content on the website itself was in need of a refresh but they also had case studies they wanted designing and printing. With over 20 years’ experience working for publications like the Daily Mail and the Telegraph, Will was easily able to take care of all of this. We have worked with Will on many projects and have a great working relationship with him. His copywriting is exemplary and we have trained him in writing effectively for Google .
It always helps, of course, to have strong images and some of the images they provided us really are quite stunning. The have made use of the On Page Slideshow feature on some of the Case Study pages and it looks really effective. You can see the website for yourself by following this link: http://msbc.uk.com/
Your website truly is your shop window and we think Martin’s site is a wonderful example of just what Run Your Own Website is capable of!
Do you run a building company? Would you like to really look your best to potential new customers, no matter what device they are using? Why not pick up the phone and talk to us about how can help you on 01243 776399? We look forward to your call!
Clive Loseby, Access by Design. Award-winning web design, Chichester.